Game Marketing Platform

MAKE MONEY
PROMOTING GAMES.

Get paid to post about games on TikTok, YouTube & Instagram — gameplay, reviews, clips, or trailer reactions. $1–$5 per 1,000 views. No minimum followers. Daily payouts via Stripe.

POST

Pick a campaign, post on TikTok, YouTube, or Instagram. AI approval in minutes.

EARN

$1–$5 per 1,000 views, deposited daily. The more views, the more you make.

Works with
TikTok
YouTube
Instagram
Featured Campaigns
High paying. Creator approved.
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CREATORSBRANDSAI VERIFIEDPAY PER VIEWDAILY PAYOUTSTIKTOKYOUTUBEINSTAGRAMSHORTSSTRIPE CONNECTVERIFIED CREATORSGAME MARKETING CREATORSBRANDSAI VERIFIEDPAY PER VIEWDAILY PAYOUTSTIKTOKYOUTUBEINSTAGRAMSHORTSSTRIPE CONNECTVERIFIED CREATORSGAME MARKETING
What is ViewPaid?
Video Game Marketing
UGC campaign example
UGC
Clipping campaign example
Clipping
YouTube Video campaign example
YouTube Video
Every genre. Every game.
Action Adventure RPG Shooter Horror Strategy Simulation Sports & Racing Puzzle Platformer Survival Party & Casual Indie MMO Roblox Mobile Game
The process
How it works.
From campaign setup to working with verified creators — here's what actually happens.
Step 01

Create Your Campaign, Add Incentives, Get Results

Set your price per thousand views depending on the content type — YouTube playthroughs, short-form clips, and more can each carry their own rate. Layer on milestone incentive bonuses to reward your best-performing creators, then watch submissions come in.

Creating a campaign on ViewPaid
Adding milestone incentive bonuses
Campaign results and submissions
Step 02

Gain access to advanced statistics and a network of verified creators.

Creators with a large enough following on a connected platform become Verified — they set their own flat or CPM rate through a ViewPaid Card, and brands can find and deal with them directly. Everyone else still earns on your campaign's own price per 1,000 views, no minimum followers required. Every metric on your dashboard is pulled straight from YouTube, TikTok, and Instagram's own official APIs — not scraped or estimated — so you're always looking at real-time, accurate statistics.

Advanced campaign statistics dashboard Network of verified creators
Step 03

Approve videos that match your campaign and reject fraudulent, view-botted content — with the help of AI.

Every submission is checked by AI before it earns a cent — comparing video frames against your reference footage, transcribing spoken audio to catch verbal mentions, and scoring overall brand alignment and authenticity. Anything with a low confidence score gets flagged for manual review instead of being auto-approved. Monitoring doesn't stop there — engagement ratios are re-checked daily even after approval, so a sudden view spike with no matching likes or comments is caught and held before another cent gets paid out.

AI fraud and viewbot detection Flagged days from anomalous engagement
vs other marketing platforms
Built for game marketing.
Not another UGC marketplace.

Nearly half of the 19,000 games released on Steam this year went almost unnoticed.

TechSpot
Campaigns reach creators who already play in your genre — not a random UGC pool.
AI verification built for gameplay — frames compared against your own reference footage, not just a keyword mention.
Format-specific sections — YouTube playthroughs, UGC shorts, and clips each carry their own rate.
You pay per verified view — the better content performs, the more it earns. No flat fees regardless of results.
For Game Studios, Brands & Creators
The cheapest way to market your game. Period.

Traditional influencer campaigns charge thousands for a single post — regardless of results. ViewPaid charges per view, so you only pay for real attention from creators actually playing, reviewing, or clipping your game on TikTok, YouTube, and Instagram.

Pay only for real views

Budget only captured on approval. Unspent funds fully refundable. No upfront risk, no wasted spend.

Authentic content at scale

Dozens of creators making genuine gameplay, reviews, and clips beats one polished ad — and it scales with your budget, not a fixed roster.

AI + manual verification on every video

Every submission is checked by AI against your brief. High-value videos also go through manual review. Suspicious engagement patterns are flagged automatically.

Reach out to verified creators directly

Once your campaign is live, browse the verified creator marketplace — filter by platform (TikTok, YouTube, Instagram) and follower count. Send a deal request with your own message to creators whose audience matches your brand. Verified creators can also find you and submit a ViewPaid Card at their own rate. Either way, budget is only reserved when a deal is accepted.

Launch a Campaign →
Example campaign
$500
Campaign budget · 10% platform fee · No monthly fees
Up to 500,000 verified views at $1/1K
Unlimited creator submissions
AI verification on every video
Campaign brief + sample video
Milestone bonuses to drive virality
Cancel anytime — unspent budget refunded
Effective CPM
$1.00 / 1,000 views
vs $5–50+ CPM on paid social ads
FAQ
Common questions.
What is ViewPaid?
ViewPaid is a performance-based game marketing platform. Game studios run campaigns and pay creators to make original content — gameplay, reviews, clips, or trailer reactions — posted to TikTok, YouTube, or Instagram. Creators are paid per 1,000 views their content earns, tracked daily via each platform's official API, and studios only spend budget on views that actually happen. Verified creators (Level 20+) can also set their own price and submit a ViewPaid Card directly to a campaign for a studio to approve.
For Creators
How do I earn on ViewPaid?
Browse live campaigns, post a video promoting the game, and submit the URL. Our AI verifies it — usually within minutes — with no follower minimum required. Once approved, you earn per 1,000 views, automatically, every day.
When do I get paid?
There's a 72-hour hold after approval before earnings begin. After that, view counts are verified daily and earnings accumulate automatically, paid to your Stripe account once your balance hits $10. ViewPaid takes a 5% fee per payout.
What is a ViewPaid Card?
Once you reach Level 20 — via the Creator Pass or a connected account with 50,000+ followers — you unlock custom pricing. Set your own rate, appear in the verified creator marketplace, and submit a Card to any open campaign. If a studio accepts, your payout is reserved immediately and you have 48 hours to post.
For Brands
What campaign types can I run?
Every campaign is built around your game, with up to three paid content sections you enable individually: YouTube Video, UGC Short, and Clipping — each at its own rate. Reference videos you upload show creators what you're looking for and are used as visual comparison material during AI verification.
How does pricing and budget work?
You set your own budget and pay rate per 1,000 views — no fixed price. ViewPaid charges a 10% platform fee, and funds are only captured once your campaign is approved. Spending is tracked in real time — when the budget runs out, the campaign closes automatically, and unspent budget is refundable after a 30-day wind-down period.
Can I reach out to verified creators directly?
Yes — it works both ways. Browse the verified creator marketplace from your dashboard and send a deal request, or review inbound ViewPaid Cards from creators who found your campaign. Either way, budget is only reserved once you both agree, and it's released automatically if the creator doesn't post within 48 hours.
Affiliate Program
KNOW CREATORS? EARN A CUT.
Refer creators to ViewPaid with your unique link and earn 2.5% of everything they earn on the platform — paid out automatically via Stripe.
Learn about affiliates →
READY TO
GET PAID?
Join creators already earning from their content. No followers needed. No experience required. Just create.
Create Free Account Run a Campaign